EU, Policy and Regulation

EU’s new anti-greenwashing proposals a ‘huge missed opportunity’

plastic pollution, greenwashing
The EU’s proposals aim to ensure consumers are not hoodwinked into buying products that do not live up to their claims. (Photo: Mali Maeder/Pexels)

Non-profits have criticised the European Commission’s proposed new regulations concerning companies’ assertions on product labels for not banning vague carbon neutrality claims. Companies and consumers in Europe will be better protected from greenwashing, says the European Commission, after publishing proposals for a new regulatory framework that would force businesses to ...

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